Inabnet
Web Development
SEO
Marketing
Campaigns and Email Blasts
Who They Are
Inabnet stands as a powerhouse in multi-family real estate development, having serviced $50 billion worth of ground-up multi-family real estate transactions. Operating across San Diego, Tampa, and Austin, they’ve established themselves as industry leaders through their comprehensive approach to real estate development, management, and investment.
Their business is structured across five distinct divisions: development opportunities for accredited investors, debt funding and equity capital, pre-construction and general contracting services, property management, and consulting services. What sets Inabnet apart is their ability to deliver both specialized support and fully integrated solutions, making them an ideal partner for any multi-family real estate need. Their expertise spans creating, developing, building, holding, managing, lending on, and investing in ground-up multi-family real estate transactions.
216%
Web Traffic
31%
Total Leads
2.1k
Organic Visits
The Strategy
Inabnet needed a digital presence that matched their $50 billion portfolio and position as a leader in multi-family real estate development. Our comprehensive digital strategy focused on establishing them as the premier authority across their five key divisions while targeting accredited investors and real estate professionals in San Diego, Tampa, and Austin.
The cornerstone of our approach was creating an intuitive navigation system with dropdown menus that clearly organized their complex service offerings. This was complemented by targeted SEO and Google Ads campaigns for each market, and a sophisticated email marketing system for nurturing high-value prospects. We prioritized presenting their extensive portfolio and expertise in a way that would resonate with both institutional investors and individual accredited investors.
The Results
Our digital transformation campaign delivered significant improvements across all channels:
Website Architecture & Navigation
- Implemented an intuitive dropdown menu system that clearly organizes all five service divisions
- Created dedicated landing pages for each service, optimized for conversion
- Built interactive pathways guiding users to relevant services based on their needs
- Developed clear calls-to-action throughout the navigation system
- Reduced the number of clicks needed to reach key information from 4-5 to just 2
Digital Marketing Performance
- Established targeted Google Ads campaigns for each market, focusing on qualified investor leads
- Created segmented email marketing campaigns with tailored content for different investor types
- Built market-specific landing pages for San Diego, Tampa, and Austin properties
- Set up comprehensive analytics tracking to measure campaign performance across all channels
The new digital ecosystem successfully positions Inabnet as the authoritative voice in multi-family real estate development while providing clear, intuitive pathways for investor engagement and partnership opportunities.