California Miramar University
Web Design
Digital Marketing
Web Development
SEO
Project Organization
Who They Are
California Miramar University offers a range of Business and Technology programs, including Associate, Bachelor, and advanced degrees like MBA and Doctorate in Business Administration, as well as STEM-focused degrees in Computer Information Systems and Artificial Intelligence. They provide flexible learning options, including online and hybrid classes, catering to students’ diverse needs and schedules. The university is committed to empowering students for success through innovative education and practical, industry-relevant skills.
520%
Web Traffic
75%
Total Leads
5k
Organic Visits
The Strategy
For California Miramar University, our agency embarked on a digital and brand overhaul, creating a new website and executing a comprehensive rebranding strategy. We developed a new company logo and streamlined the website’s logistics for enhanced user experience. Additionally, we crafted a separate, dedicated website for the university’s athletics programs, aiming to elevate the institution’s online presence and accessibility.
The Results
Our strategic efforts yielded a transformed digital identity for California Miramar University, significantly boosting its online visibility and user engagement. The new website, coupled with the athletics-specific site, has broadened the university’s appeal, attracting a wider audience of potential students and sports enthusiasts. The simplified website logistics have improved navigation, resulting in a more intuitive and satisfying user experience. This holistic approach to digital marketing has positioned the university more prominently in the competitive educational landscape.