If used and managed properly, these tags can be utilized to collect valuable data to significantly help with conversion rate optimization (CRO) and increase online sales.
Cost-effective software recommended for running a small business
We have done our fair share of testing out different software throughout the years and have compiled a list of the ones worth sharing.
Best Practices for Email Marketing to Millennials and Gen Z
Should your business use the same marketing tactics for Millennials and Gen Z? The two generations have many things in common, such as the way in which they engage with technology and the Internet and the value they put on honesty. But let’s not forget that...
Build your own customer referral program
A customer referral program takes word-of-mouth advertising to the next level. Studies show that referrals are the most trusted form of advertising. It makes sense: nothing is more powerful than the recommendation you get from a friend or a family member for a...
How to check your business email from Gmail (for free, no G Suite needed!)
Reasons to set up Gmail for your work email address If you have a business with a website, chances are you have a business email at your company’s domain. However, if you’re like millions of users around the globe, you have a personal email address with...