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Why does content readability matter?
How do you get people to read the website description of your services or your latest blog posts? Improve the readability of your website content!
What are retargeting campaigns?
Only 2% of the first time visitors to your business website will immediately buy a product, order an ebook, subscribe to a newsletter, join a campaign, etc. For the rest of the 98% of your potential customers, you need to have retargeting campaigns. What are...
How to check your business email from Gmail (for free, no G Suite needed!)
Reasons to set up Gmail for your work email address If you have a business with a website, chances are you have a business email at your company's domain. However, if you're like millions of users around the globe, you have a personal email address with Gmail. Maybe...
How to improve your Google ranking based on the mobile friendliness of your website
Why do you need to care about Google and the mobile-friendliness of your website? Here is some information you should consider: 94% of all organic search traffic comes from Google. So, when people reach your website, it's because they ran a Google search. For a while...
What is SEO and how do you get on top of the search results?
Introduction to SEO and Its Importance for Online Success In the digital age, search engines like Google, Yahoo, and Bing are the gateways to the internet. An impressive 93% of online activities begin with a search engine, making it crucial for businesses to focus on...
Get to Know your Customers Day: A Perfect Time to Assess Your CRM Strategies
Did you know? An astounding 90% of consumers say online reviews influence their purchasing decisions, while 80% feel more connected to businesses that respond to their feedback. In today's digital marketplace, effective review management isn't just good practice—it's...
Why your website should have responsive design
Introduction to Responsive Design In the digital age, the responsiveness of your website plays a crucial role in the success of your business. Responsive design ensures that your website adapts seamlessly to any device it is viewed on, whether it's a desktop, tablet,...
Facebook Ad Fatigue?
No matter the investment, every ad campaign you run will eventually reach its inevitable end. Facebook ad fatigue is real. To combat this problem and continually engage your audience, you’ll want to plan ahead and refresh your campaigns quarterly. Here are some...
When to Respond to Online Reviews (And How)
Did you know that 9 out of 10 consumers say that online reviews impact their purchasing decisions, and 8 out of 10 consumers say that hearing back from the business about their comments makes them believe that the company cares about their customers? Start an online...