san diego web design

How to maintain SEO ranking during a website redesign

How to maintain SEO ranking during a website redesign

If you run a business website with a great SEO rank, and you have decided to update the site design, then you are in a risky place. Truth be told, we strongly advise hiring a professional who knows exactly how to maintain or improve your SEO ranking in the redesigning process. Otherwise, you risk losing all the organic traffic you built in the last years.

What are retargeting campaigns?

What are retargeting campaigns?

Only 2% of the first time visitors to your business website will immediately buy a product, order an ebook, subscribe to a newsletter, join a campaign, etc. For the rest of the 98% of your potential customers, you need to have retargeting campaigns.   What are...

Facebook Ad Fatigue?

Facebook Ad Fatigue?

No matter the investment, every ad campaign you run will eventually reach its inevitable end. Facebook ad fatigue is real. To combat this problem and continually engage your audience, you’ll want to plan ahead and refresh your campaigns quarterly. Here are some...

When to Respond to Online Reviews (And How)

When to Respond to Online Reviews (And How)

Did you know that 9 out of 10 consumers say that online reviews impact their purchasing decisions, and 8 out of 10 consumers say that hearing back from the business about their comments makes them believe that the company cares about their customers? Start an online...

Runningfish Reflects on 2019 Success

Runningfish Reflects on 2019 Success

2019 is almost over in what seems like the blink of an eye.  And because the end of the year is the perfect time to reflect upon progress and growth, in business as well as personally, our team decided to collect some marketing data about our year.  Some of the...